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What is Xandr?

Xandr is a global advertising technology company that offers innovative solutions for digital advertising across various channels. It provides a platform for buying and selling digital advertising inventory, enabling advertisers and publishers to reach their target audiences effectively.

Company Details

AT&T Inc.
Founded in 2018
1000+ employees
New York, USA

Features:

  • Programmatic advertising
  • Real-time bidding
  • Audience targeting
  • Cross-channel advertising
  • Data management
  • Analytics and reporting
  • Inventory optimization
  • Ad fraud prevention
  • Campaign optimization

Pros & Cons

Pros

  • Advanced targeting capabilities
  • Real-time bidding for efficient ad placements
  • Comprehensive analytics and reporting
  • Cross-channel advertising options
  • Effective inventory optimization

Cons

  • Complex interface for beginners
  • High learning curve for advanced features
  • Limited support for small-scale advertisers

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*Disclaimer: This content has been generated by AI.